Quiddity

    Blue Ocean Strategy                                        By - W.C Kim and Renee Mouborgnee    Preview  Companies adopt conventional strategies which seek to blow other competitors out of the water. The result, however, is far from what is imagined, it is like flogging a dead horse! The book illustrates numerous ways through which an organization can rise above the pettiness of competition.  About the Authors  W. Chan Kim and Renee Mouborgnee are top-ranked management advisors and professors at INSEAD, France (the second-largest business school in the world). The Korea-born W.C Kim is a Fellow of the World Economic Forum and board member as well as an advisor to many multinational corporations in Europe, the U.S., and the Asia Pacific region. Ms. Mouborgnee is an American and completed her fellowship at INSEAD; she also served on former President Obama's Board of Advisors. Mouborgnee is also a Fellow of the World Economic Forum.     The Big idea: Search for, and create an unco

    Zero to One  By Peter Thiel, with Blake Masters        Preview    Who will be the next Bill Gates? Which Company will he or she build? Will the next big thing be an OS, a social network, or a search engine? Theil asserts that the future Titans of the industry would create something entirely new, and not copy existing ideas. 'Zero to One' is therefore about why to build companies that create new things.     About the Authors    Peter Thiel is an American businessman, philanthropist, political activist, and author of Zero to One, who co-founded PayPal and who was the first professional investor in Facebook. He has invested in several start-ups and is also the co-founder of Palantir, the data analytics company, focusing on security threats and financial crimes. Blake Masters is a J.D from Stanford Law school and a former student of Thiel. He currently serves as a Principal at Thiel Capital.    The Big idea: The leap from nothing to something can change the world!    All of us